Morele Marketplace
Marketplace launch followed by sales analysis and business decision to close the project.
01
Challenge
Validate whether the marketplace had enough commercial potential after launch.
02
Analysis
Sales analysisCommercial potentialOperational effortFurther investment
03
Solution
Marketplace launchProduct preparationIntegration
04
Implementation
Offer publishingMonitoringEvaluation
05
Results
Business decision to close the project due to insufficient commercial potential
06
Lessons learned
A good marketplace decision can be to stop investing
07
Technologies
Marketplace panelFeedsSellasist